Coca-Cola a brand we all come to love and enjoy is one of the biggest companies in the world, and most certianly the world's biggest drink company. a In May 1886, Dri John Pemberton invented Coca-Cola and within the first year, he sold 9 glasses of Coke a day for 5 cents a glass. Now, the company sel ls more than 1.9 billion servings a day. That's equivalent to one of four people buying a product from Coca-Cola ("How many drinks does The Coca-Cola Company sell worldwide each day?| Frequently Asked Questions | Coca-Cola GB", 2020) . Although around 94% of the world's population recognises the red and white coca-cola logo, the company spends nearly 10% of their revenue (approximately 4 billion dollars) on advertising and marking campaigns each year since 201 5 ("How Much Coca-Cola Spends on Advertising", 2020) . This massive sum of mobey was mainly spent on a range of campaigns across several countries. This hefty budget allows the company to experimen...